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AI Is Rewriting Meme History
Thursday - July 4 - 2024
Pretty much every online lurker knows the image: a man gawks at a passing woman, making a “How you doin’?” face.
Since its 2017 debut, the “distracted boyfriend” meme has been iconic. Now, AI is rendering these memories fuzzy.
AI-generated clips on platforms like TikTok are adding unexpected context to well-known memes, sometimes interrupting the action or adding eerie elements.
For instance, in one animation, the boyfriend follows the girl, leaving his girlfriend behind.
Recently, I was using Google to find information on Adobe’s AI policies.
Searching "adobe train ai content," I found a familiar WIRED article, "Adobe Says It Won’t Train AI Using Artists’ Work.
Creatives Aren’t Convinced.”
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Today’s newsletter :
AI Is Rewriting Meme History
Google Search Ranks AI Spam Above Original Reporting in News Results
He Helped Invent Generative AI. Now He Wants to Save It
OpenAI Wants AI to Help Humans Train AI
News outlets are accusing Perplexity of plagiarism and unethical web scraping
Altrove uses AI models and lab automation to create new materials
Europe is still serious about ESG, and Apiday is helping companies comply
This Week in AI: With Chevron’s demise, AI regulation seems dead in the water
Salesforce Launches AI Benchmark to Evaluate CRM Deployments
AI Is Rewriting Meme History
Summary:
Pretty much every online lurker knows the image: a man gawks at a passing woman, making a “How you doin’?” face.
Since its 2017 debut, the “distracted boyfriend” meme has been iconic.
Now, AI is rendering these memories fuzzy. AI-generated clips on platforms like TikTok are adding unexpected context to well-known memes, sometimes interrupting the action or adding eerie elements.
For instance, in one animation, the boyfriend follows the girl, leaving his girlfriend behind.
Using the Luma Dream Machine, an AI model, users can create realistic videos from images and text prompts.
Despite its flaws, this AI can alter famous internet images. Some users find these visuals unsettling, while others enjoy the quirky errors.
Know Your Meme editor Phillip Hamilton believes this trend won’t harm digital media preservation since the originals are so well-known.
Luma’s Dream Machine generates high-quality videos quickly and offers a free tier for users, making it more accessible than its counterparts.
This ease of access has led many, like game developer Lukas Robert Hron, to create new versions of popular memes.
Hron’s eerie remix of a 2013 Vine, where a shadow appears before a boy gives a wrong answer, went viral, sparking unnerving reactions.
These AI-altered videos often trigger discomfort due to their uncanny depictions.
While they might not overshadow original memes, they hint at a new digital content wave, altering how users engage with memes and fostering skepticism about online content.
Recently, I was using Google to find information on Adobe’s AI policies. Searching "adobe train ai content," I found a familiar WIRED article, "Adobe Says It Won’t Train AI Using Artists’ Work.
Creatives Aren’t Convinced.” However, the top result was from Syrus #Blog, plagiarizing WIRED's article with slight phrasing changes and AI-generated images.
Clicking revealed a spammy site with copied content, attributed only by a single link.
Syrus #Blog plagiarized articles from various sources in multiple languages.
Despite Google’s efforts to reduce low-quality content, AI-generated spam persists.
SEO experts express frustration over AI-generated content outpacing original works.
Google declined to comment on Syrus specifically, but acknowledged their updated spam policies.
If such AI-generated spam isn’t removed, the incentive to create high-quality content diminishes, eroding trust in top search results.
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